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Social Media- In a Library?

April 8, 2011

Working in marketing and being in charge of a lot of social media this article caught my attention. It is an interesting idea that social media and marketing belong in a library, most people outside of the Library field would probably have a hard time imagining why. This article looks at Washington libraries and how they have handled social media in their libraries. It covers successes and challenges. This will help give you an idea if what your library is currently doing is what others are using or if they are doing something else.

4 Comments leave one →
  1. April 8, 2011 11:47 pm

    This is an interesting articles, and offers some great “tricks of the trade” to libraries that want to have a stronger influence of social media. I found it interesting that no matter how many social media applications we use, hard work and quality customer service are still essential parts.

  2. April 8, 2011 11:54 pm

    Are social media networks cost effective for libraries. the more involved libraries become involved with entities such as FACE BOOK the more time librarians will be needed to monitor these various avenue of technology. Libraries are cash strapped and FACE BOOK seems like a solution to maintain a presence on the web. I think it is a great thing to be a fan of a library site on FACE BOOK and get reference questions answered.

  3. April 8, 2011 11:58 pm

    The library I work for has a facebook account. While its not nearly as popular as we would like students are beginning to utlize it more often. Right now it is mostly used to send out updates to students, but we are trying to get out there for reference.

  4. April 15, 2011 10:06 pm

    It seems like it might become standard. Social media has been behaving like a stampede that isn’t slowing down any time soon. Meeting patrons/students where there are is the only way to go.

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